We create moments of joy

The pursuit of joy and happiness is a universal and innate desire shared by people. Everyone has its preferences and the things that give people joy are as different as the people themselves. For us it’s having a good glas of wine. At the end of a long day it's often the best way to relax and unwind. And having a good conversation with friends while a little buzzed always puts you in a good mood. And there is much more. The world of premium wine is truly full of joy. Discover and enjoy new gems, learn about history and culture, pair with food or quietly contribute to ones financial independence - there are so many things we love about the world of premium wine.

We are reshaping the conventions of the premium wine market to bring the diverse joys of the premium wine world to everyone, everywhere. We do this by using technology to create new tools, new products and services, a whole new experience, creating a community full of moments of joy. For everybody that loves wine - and beyond.